Ravi Agrawal
Product . UX Designer

ABOUT
I actively invest my time to design beautifully usable interfaces and products to help launch new businesses and bring ideas to life. When I am not doing so, I try and learn sketching, photography (check out my Instagram travelfolio , sort of), the synthesizer, about the remote areas and culture of people in India and about people in general.
I also try and help interested people learn design and development when I can by conducting workshops, talks, blog collections, and on-campus lectures. This helps me validate my concepts while spreading the idea of what beautiful sustainable design brings to this world.
I am one of those who think designers should know how to code, not because they could get a product live but to understand how everything works, deep within. Personally, learning to code has helped me explore more feasible and performant possibilities while crafting user and product experiences.
"I believe music fuels what we do, what we think, who we are. I am a craver for sound waves that strike the eardrum and produce a sense of pleasure in my skull.
Currently listening to
Pink Floyd - Wish You Were Here
WORK
The Spinny Experience
I currently lead the product design at Spinny. From ideation to user testing, each product has been data driven for higher efficiency and usability.


Popsoda - Movie Buff's Paradise
I designed, developed and managed the Popsoda Mobile Hybrid App with Design For Use for a better movie watching experience.


Travel Triangle Visual Design
I did visual design for a platform that completely personalizes your travel experience and lets you customize every detail of your journey.


WHAT DO I HAVE TO OFFER?

Strategy and Planning
From a user's perspective, every touchpoint that a product has leaves her with an experience, a story to tell. I believe in getting the details and micro-interactions right, from the experience of a customer support call to the time taken by a field executive to serve a customer, everything must resonate with the principles of the product. Design is how a product feels right from onboarding to the core service.

User Experience Design
Design is not something you put on top of a product, its the process of building the product. I specialize in the core elements of User Experience Design from user and market research to ideating new interactive prototypes. I also test the same using user feedback to iterate and make sure the users are always on the happier side. They experience the product as it they expect it to.

UI & Visual Design
Visual language and brand are very very important in message communication. From a digital designer's point of view, I believe in minimal visual design to communicate the message rightly. A strong brand resonates with the people and they build their loyalty upon the same. For taking a product from Zero to One, I focus on clear and simple visual language for the product.

Front End Development
If a user is unable to experience the product thought of due to poor development, its a waste of ideas and effort. Front end is what the users interact with and to get it right, I specialize in modern frameworks like HTML5/CSS3, Angular, React and Ionic. Learning development has further helped me push my creative boundaries as I explore inspiration from both the design and development world.
PREFERRED SOFTWARE STACK
Sketch
Photoshop
Illustrator
After Effects
Proto.io
HTML5
Sass
React JS
Angular JS
Node JS

CONTACT
